Articles by Rayla Rappaport, NYS CPA | Finaloop
Rayla Rappaport, NYS CPA
Head of Product Marketing at Finaloop
Rayla, a NYS licensed CPA, spent more than 12 years at PwC, before leaving to join Finaloop in 2020. As a specialist in ecommerce finance, Rayla holds a Masters degree in Taxation from Baruch College and a Bachelor’s degree in Accounting (Summa Cum Laude) from Sy Syms School of Business.
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Guides and Tools
Articles by Rayla Rappaport:
- How to Set Up Your Ecommerce Chart of Accounts (Guide)
- Complete Guide to Setting Up Shopify Sales Tax Compliance
- Small Business Ecommerce Bookkeeping: Everything You Need to Know
- How to Account for Tariff Refunds in 2026 (Guide for Ecommerce)
- Stocky Discontinued in 2026? What Shopify Merchants Should Do
- Key Tax and Reporting Changes to Amazon’s Deferred Transactions Policy
- AI Bookkeeping for Shopify & Amazon Sellers: Smarter Ecommerce Accounting
- DTC Financial Tweaks That Unlock Six-Figure Profit Growth
- Cash vs. Accrual Accounting: Which Is Right for Your Business?
- Understanding Burn Rate: What It Is and Why It Matters for Ecommerce
- Days Payable Outstanding (DPO): What It Is & Why It Matters
- How Automated Reconciliation Powers Ecommerce Growth
- 5 Money-Saving Tips for Shopify Brands to Cut Costs Fast
- Why Traditional Accountants Fail Ecommerce, per Amazon Expert