# Sourav Ghosh

## Fractional CMO / Head of Growth

Sourav has over 15 years of experience guiding various businesses, including more than 7 years at the helm of a Growth Solution Agency. During this time, he has collaborated with over 1000 brands from 60+ countries, specializing in sectors like Beauty, Cosmetics, Skincare, Apparel, Pet Products, and Kid Products.

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### Lessons from a Growth Leader: Why DTC Owners Must Know Financials

This DTC growth expert’s path toward multichannel excellence went through developing a solid understanding of the financial aspects of consumer brands. The fact many brand owners do not go that route is a challenge for him. But mostly, it’s hurting their businesses.

by

Sourav Ghosh

October 30, 2024

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[Accounting](/content/category/accounting/index.html)

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