October 2025 Release Notes

Written by Emily Burrows
November 6, 2025

Every month we publish a new edition of release notes to introduce Finaloop's newest features and product updates. Here are this month's updates:

1. TikTok SKU Analysis

2. New Real-Time Ads

3. Invoice Bulk Upload

🧩 TikTok SKU Analysis

You can now analyze SKU-level performance for your TikTok Shop directly in your SKU dashboard.

• Identify which products are performing best and which are underperforming
• Compare TikTok Shop SKUs against other platforms to see which channels are driving the most revenue

This feature helps you drill into product-level financial results and make more informed decisions about where to focus your ad spend.

🎯 New Real-Time Ads

The new Ads Page provides real-time visibility into your ad performance and spend, fully synced with your books.

Key Features include:

• View all ad accounts and campaigns in one dashboard
• Track real-time spend, ROAS, and conversions by account, campaign, or ad set
• Compare performance with previous periods
• See real-time visibility into how your ad dollars are performing across channels
• Automatically sync ad spend, payments, and ad credits into your P&L and Balance Sheet
• Daily accrual ensures your books reflect what’s happening in your business, not just what’s been paid

Currently starting beta for Meta Ads. Support for Google, TikTok, Amazon, and additional platforms are coming soon.

📥 Invoices Bulk Upload

The new Bulk Upload feature allows you to upload multiple invoices at once using a single CSV file. This improves efficiency during both onboarding and ongoing operations, reducing manual work and upload time.

How It Works:

1. Navigate to the Invoices page and click Import
2. Choose your source platform and upload your CSV file
3. The Ops team reviews and processes the file
4. You’ll receive a confirmation once it’s completed
5. If your file includes product line items, Finaloop automatically creates new inventory items under the correct source (these can later be merged with existing items in your Inventory page)

This feature helps ensure faster, more accurate invoice imports with a full history of past uploads and processed files.