# February 2026 Release Notes

Written by Emily Burrows  
March 12, 2026

Deeper ad insights, unified sales classification, and complete transaction audit trails - Cleaner books, clearer decisions.

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# **📣 Google Ads integration ( **Beta)**

Following our Meta Ads integration, Google Ads is now available for beta testers - with accrual tracking and automatic reconciliation so your books reflect ad spend as it happens, not weeks later.

- **Real-time spend recording**: Ad spend, credits, refunds, and payments recorded when they occur, not when invoices land.
- **Reconciled ad balances**: All activity flows into a dedicated **Ads Platform Payable** account, keeping your books aligned with your Google Ads balance.
- **Deeper Ads Page visibility**: Analyze performance across accounts, campaigns, and ad groups with spend, ROAS, conversions, clicks, impressions, and time-based breakdowns.

**Up next: Amazon Ads.**

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# **🛒 Unified sales classification**

As more Finaloop brands expand into wholesale, retail, and B2B channels, we've unified how invoices and transactions are categorized. The result? less manual work, more consistent reporting.

- **Consistent categorization**: All sales classified the same way across both invoices and transactions.
- **Streamlined invoice classification**: Categorize invoices using the same workflow you already know from Transactions.
- **Customer-level "Apply Always" rules**: Create rules that automatically apply across both transactions and invoices for any customer.
- **Bulk invoice classification**: Update multiple invoices in a single step.

**Smarter defaults**

- Stripe and PayPal invoices default to DTC sales
- External invoice sources (outside Finaloop) default to Wholesale sales
- Use 'Apply Always' to change any default

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# **🔎 Transaction audit log**

Ever notice a transaction change and wonder what happened? You can now see the full history of any transaction - who changed it, what changed, and when.

- **Complete change history**: Open any transaction and click **History Log** to view every step in its lifecycle.
- **Full visibility**: See whether a change came from Finaloop's AI, our accounting team, your accountant, or someone on your team.

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# **📦 Finale Inventory sync**

For brands using Finale Inventory, we've built an automated sync that keeps your product and cost data aligned - updated COGS without manual work.

- Automatically creates products in Finaloop from Finale
- Syncs average unit costs each month
- Ensures costs land on the correct product, even when items are merged

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## **💬 Share Your Feedback**

We're always working to make Finaloop more intuitive and powerful for your business. Have suggestions or feedback? Let us know, we’d love to hear from you!
