## Traditional accounting services fall short. ERPs go too far.

### Bridge the gap with one unified financial operating system with built-in services. ERP-grade financial infrastructure, now available to every consumer brand.

## Everything your retail back office needs, in one unified system.

### Accounting built for modern commerce

Traditional accounting records history. Finaloop gives you real-time financial visibility across ecommerce, retail, and wholesale, without manual reconciliation.

- Live GAAP-ready P&L, Balance Sheet, and Cash Flow
- Automated transaction categorization and reconciliation
- Revenue recognition across B2B and DTC channels
- Monthly review and close by Finaloop’s accounting team

[Explore Accounting](/content/product/accounting/index.html)

### Inventory operations that drive financial accuracy

Finaloop connects purchasing, sales, landed costs, fulfillments and vendor balances directly to your financial statements.

- Centralized purchase order and vendor balance management
- Real-time inventory and COGS tracking across channels, warehouses, and SKUs
- Automated FIFO landed cost allocation (freight, duties, tariffs)
- Recipes, Bill of Materials, assemblies, and bundle support

[Explore InventoryIQ](/content/product/inventory/index.html)

### Profitability intelligence across every channel

Align finance, marketing, and operations around one real-time dataset, not disconnected dashboards.

- Channel-level P&L across ecommerce and retail
- Contribution margin by SKU and variant
- Analyze customer cohorts and lifetime value
- Vendor spend and cost driver visibility

[Explore Analytics](/content/product/analytics/index.html)

### More than software, real financial support

Finaloop combines powerful infrastructure with hands-on financial expertise to help brands operate with confidence.

- Dedicated accounting and onboarding support
- Clean, audit-ready books
- Optional controllership, tax, or fractional CFO support

### AI that understands your financial data

Built on a structured, unified dataset, Finaloop enables AI-driven analysis across your entire back office.

- Connect to ChatGPT, Claude, or your preferred AI tools and ask complex questions in plain language
- Generate instant answers across revenue, COGS, contribution margin, and vendor spend
- Power custom workflows through automation tools like n8n and APIs
- Deploy agents across accounting, inventory, and analytics to help you monitor, analyze, and act

[Explore Finaloop AI](/content/product/finaloop-ai/index.html)

## We partner with the best in commerce

## Implementation & support

### How it works

Finaloop gets you live in days, with guided onboarding support and no setup fees.

**Step 1**  
Kick-Off
- Meet your dedicated success manager
- Create your implementation goals
- Connect your books and apps

**Step 2**  
Business requirements and SOPs
- Set up inventory, vendors, and COGS
- Define operational flows, including invoices, bills, and payroll
- Refine your P&L and build your Balance Sheet

**Step 3**  
Financial review  
- Complete implementation checklist
- Set up ongoing book reviews
- Say goodbye to your old accounting/inventory setup

### Finaloop transformed the way I use my financials in my day-to-day operations.

_Austin Witte, Founder & COO, The Magic Brand_

## Finance built for where you are now. Ready for where you're going.

## Why brands choose Finaloop over traditional bookkeeping

### QuickBooks  
- Delayed monthly books
- Generic accounting
- Separate accounting service
- Multiple tools & spreadsheets
- More manual reconciliation

### NetSuite  
- Delayed monthly books
- Generic accounting
- Separate accounting service
- Complex ERP configuration
- More manual maintenance

[See Full Comparison](/content/finaloopvs/finaloopvstraditionalbookkeepers/index.html)

## FAQs

**What is an ERP system for ecommerce?**  
An Enterprise Resource Planning (ERP) system is software that helps businesses manage core operations such as accounting, inventory, purchasing, financial reporting, and business processes from one centralized platform.

**What size businesses use Finaloop?**  
Finaloop is built for growing consumer brands at every stage, from startups building their first finance function to established ecommerce, wholesale, retail, and multichannel businesses with dedicated finance teams.

- **Starter** is designed for founder-led businesses.
- **Full-Service** is ideal for brands with limited internal resources.
- **Platform** is built for companies with an existing finance team.

**What does Finaloop replace?**  
Finaloop can replace multiple disconnected systems, including:
- Accounting software
- Bookkeeping services
- Inventory management software
- Financial reporting tools

**Is Finaloop an ERP?**  
Finaloop is not a traditional ERP but a modern financial operations platform.

**Can I use Finaloop with my existing accountant or finance team?**  
Absolutely. Many businesses use Finaloop alongside their existing staff.

**Can Finaloop grow with my business?**  
Yes. You can add features and functionalities as you grow easily.

**How is Finaloop different from a traditional ERP?**  
Traditional ERPs require lengthy implementations. Finaloop can get you started in days.

**Do I need an ERP to manage my accounting?**  
Not necessarily. Finaloop provides all the necessary tools without the complexity of an ERP.

**How long does it take to implement Finaloop?**  
Most businesses can connect their accounts and begin exploring Finaloop in just a few minutes. Implementation takes around 48 hours after receiving necessary information.